Garden State Guardian Vets
Veterinary clinic, Montclair, New Jersey
A vet that shows you the estimate before the treatment, starting on the home page.
- What we built
- Business website
- Pages
- 7
- Typefaces
- Young Serif, Public Sans
- Their colors
- #1B3A2A#F4C440#F5F7F2#E6EBE1
gsg-vets.vercel.app
What their customers worried about
Pet owners don't put off the vet because they don't care. They put it off because they won't know the bill until it's too late to say no.
Put the estimate in the hero
The first thing on the page is an itemised estimate, the same kind the clinic hands you before any treatment. Prices for routine care follow, so an owner knows the cost before they pick up the phone.
What we built
- An estimate card as the hero, built as real text rather than an image
- What each service costs, from wellness exams to dental cleans
- A same-day sick visit path: call by 3 pm and be seen today
- A new clients page and a short visit request form